mass+logic :: owners manual is the blog of Peter Fasano.
Global Consulting Principal, Digital Strategy at OgilvyRED | Social Business and Digital Marketing Leader
This blog reflects my thinking about innovation, digital transformation, social brands, societal trends and how they converge to drive social business. I am privileged to have worked with global brands and to have gained broad experience in marketing, mobile, search and enterprise technology to shape my perspective.
- Ogilvy & Mather, IPG/Reprise Media, iCrossing & Armchair Media
- Software AG
- CPG :: Esteé Lauder, Nestlé
- Financial :: Allstate, Discover, Fidelity Investments, ING, State Street Bank, Zecco
- Pharma :: Merck & Co.
- Restaurant and Bev :: Darden Restaurants, The Coca-Cola Company, Yum Brands
- Trasportation :: UPS
- Government :: NASA, Navy
- Higher Ed :: DeVry University, Emory University, Florida Community College at Jacksonville
- Media :: Associated Press, CBS, Houghton Mifflin, Turner Broadcasting Systems
- Retail :: Target, Express
- Tech :: Microsoft, Google, U.S. Cellular
- Cancer Social Network
Speaking and panels:
- SXSW, OMMA, Social Media Club, Social Media Clubhouse, ExactTarget Connections, YPulse Youth Mashup, The 140 Characters Conference, AdTech SF, Giant Screen Cinema Association, Georgia Product Development Association, PR Camp Atlanta & New York, New Media Atlanta, Product Camp Atlanta
Let’s talk …
contact :: Peter Fasano
E :: peter at mass-logic.com
M :: four zero four 822-0758
T :: @pfasano
The contents of this blog are my personal opinions and not those of my current or former clients/employers.