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Going native? Watch John Oliver explain… 0

Aug4

“Native Ads are like raisins in a cookie…nobody wants them there.” Brilliant perceptive on the trouble with native advertising and the fall of media literacy. Watch John Oliver at work:

Thinking about the social data and content… 0

Jun3


Click the animation to open the full version (via http://pennystocks.la).

SXSW: Native Uprising: Is Content The New Advertising? 0

Mar31

Just found this video of my panel at OMMA SXSW.

Video streaming by Ustream

Power Of Now: Media and Marketing Take On The Real Time Challenge 0

Mar30

OMMA Atlanta

#RealTimeSucks is generally true. I was really surprised to achieve alignment with my panel colleagues over the term “Advocate” vs ”Influencer.” The fundamentals of Real Time Marketing planning, creating and amplifying were discussed in the session. Thanks OMMA for the event.

Video streaming by Ustream

 

SXSW: What to do with all this data? 0

Mar17

The Ogilvy crew did an amazing job of developing this series of Slideshare posts from SXSW.

This is mine: What to do with all this data?

Notes from the OMMA at SXSW series.

 

What To Do With All This Data? #SXSW #OgilvySXSW from Ogilvy & Mather

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