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SXSW: Native Uprising: Is Content The New Advertising? 0


Just found this video of my panel at OMMA SXSW.

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Power Of Now: Media and Marketing Take On The Real Time Challenge 0


OMMA Atlanta

#RealTimeSucks is generally true. I was really surprised to achieve alignment with my panel colleagues over the term “Advocate” vs ”Influencer.” The fundamentals of Real Time Marketing planning, creating and amplifying were discussed in the session. Thanks OMMA for the event.

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SXSW: What to do with all this data? 0


The Ogilvy crew did an amazing job of developing this series of Slideshare posts from SXSW.

This is mine: What to do with all this data?

Notes from the OMMA at SXSW series.


What To Do With All This Data? #SXSW #OgilvySXSW from Ogilvy & Mather

What to do with all this data? 0


Thanks to my colleagues in Ogilvy that were so brilliant in creating our #OgilvySXSW content series, This Slideshare comes from my “big data” notes collection.

Thanks ClickZ for the article mention: SXSW 2014 Hottest Topics… 0


ClickZ assembled the inputs from a few folks in the marketing and tech biz to package our POVs into this post. It reads like Nathaniel Perez (@perezable) and I are studying the same playbookWearable Tech and The Internet of Things are the center of our attention. Read the post and the insights from me and other contributors at DigitasLBI, Organic, Pandora, BBDO, TBWA\Chiat\Day, SapientNitro.

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